[Department] easy production mobile phone patent disputes four, who will have the last laugh?

创业界一直有“一流企业做标准、二流企业做品牌、三流企业做技术、四流企业做产品”的说法,而其中的标准之争,核心就是指专利之争。
SAP与ZBER全球供应链(BPO)授权战略合作签字仪式在京举行
The business sector has been the first-class enterprise standards, second-class enterprises to do the brand, three flow of enterprise technology, four flow of enterprise products, which refers to the core competition of standards, patent dispute.
在高通被中国反垄断部门罚款60亿元人民币后,韩国反垄断部门也向高通收取了约合人民币59亿元的巨额罚款。罚款的理由是,高通公司存在滥用市场垄断,强迫部分手机制造商为一些不必要的专利买单。
After Qualcomm was fined 6 billion yuan in China’s anti-monopoly department, South Korean antitrust authorities also received a hefty penalty of about $5 billion 900 million qualcomm. The reason for the fine is the existence of abuse of market monopoly Qualcomm Corp, forcing some mobile phone manufacturers to pay for some unnecessary patents.
当然,这也许是各国政府与国际厂商之间的博弈,但它同样也是专利之战中的重要一环。
Of course, this may be the game between governments and international manufacturers, but it is also an important part of the patent war.

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业内人士认为,手机专利战或将成为手机资源争夺战的主战场,将会有更多的手机厂商不断涌入这片战场,而最终的“胜者”将是各方面能力、技术、营销手段的最优者。
The industry believes that the mobile phone patent war or will become the main battlefield of the battle for the mobile phone resources, there will be more mobile phone manufacturers are pouring into the battlefield, and finally the winner will be the best of all aspects of ability, technology, marketing.
诺基亚VS苹果“二回合”
NOKIA VS Apple two round
先来回顾一下诺基亚和苹果的交战历史:
First to review the history of NOKIA and Apple’s war:
2009年10月22日,诺基亚公司将苹果公司诉至美国特拉华州联邦法院,诉称苹果自2007年以来各款iPhone手机上网侵犯了其10项专利,涉及无线数据、语音编码、安全和加密技术等10项与 GSM、UMTS、局域网标准相关的技术。
In October 22, 2009, NOKIA company will Apple Corp to the U.S. Delaware federal court, alleged that Apple since 2007 sections of the iPhone mobile phone Internet infringed on 10 of its patents, relates to the technology of wireless data, speech encoding, security and encryption technology are 10 and GSM, UMTS, local area network standards.
2009年12月11日,苹果发起反击战,诉称诺基亚E71、5310、N900等机型全都侵犯了苹果共计13项专利。
December 11, 2009, Apple launched a counterattack, claiming that NOKIA E71, 5310, N900 and other models are all violations of Apple’s total of 13 patents.
2009年12月29日,诺基亚向美国国际贸易委员会投诉苹果专利侵权,要求对苹果公司iPhone手机和其他产品发布全面禁止进口令、暂停及停止销售令。
December 29, 2009, NOKIA to the United States International Trade Commission complained that Apple’s patent infringement, the requirements of Apple Corp iPhone mobile phones and other products issued a comprehensive ban on import orders, suspend and stop sales orders.
2010年1月15日,苹果公司也向美国国际贸易委员会投诉诺基亚专利侵权,要求对诺基亚的产品实现禁止进口令。
January 15, 2010, Apple Corp also complained to the United States International Trade Commission NOKIA patent infringement, the requirements of NOKIA’s products to prohibit import orders.
2010年5月7日,诺基亚又苹果公司诉至美国威斯康辛州联邦地区法院,诉称苹果的iPhone和iPad产品侵害诺基亚五项重要专利,涉及改善语音和数据传输、在应用中使用定位数据等技术。
In May 7, 2010, NOKIA sued the Wisconsin Apple Corp and the Federal District Court, claimed that Apple’s iPhone and iPad products against NOKIA five important patents, to improve the voice and data transmission, use location data in the application of technology.
……
……
此外,他们之间的暗战同样不在少数,远不止于此。
In addition, they are running between the same few, far more than that.
2009年的智能手机领域尚且不是苹果称霸的天下,而是诺基亚,之所以它主动发起进攻,很大程度上在于阻击“强敌”。
In 2009 the field of intelligent mobile phone is not even apple dominate the world, but it is NOKIA, active attack, largely because of blocking enemies.
因为那时,诺基亚的营收能力只有11亿美元,而苹果却有16亿美元的营收。
Because at that time, NOKIA’s revenue capacity of only $1 billion 100 million, while Apple has $1 billion 600 million in revenue.
诺基亚与苹果的战争溯源可以追溯至初代iPhone发布之后。当时,诺基亚找到苹果公司进行谈判,希望苹果公司在缴纳专利费用的同时,授权一部分专利供诺基亚使用,相当于公司与公司之间的“资源置换”。双方于2011年达成共识,苹果同意授权诺基亚其专利。
The war of NOKIA and apple can be traced back to the early after the release of iPhone. At that time, NOKIA found Apple Corp negotiations, I hope the Apple Corp in the payment of patent fees at the same time, part of the patent license for the use of NOKIA, equivalent to the company and the company’s replacement of resources. The two sides reached a consensus on 2011, apple agreed to authorize NOKIA’s patent.
然而,好景不长。
However, good times don’t last long.
近期,诺基亚又双叕和苹果开战了。诺基亚将苹果公司告上多个国家和地区的法庭,包括美国得克萨斯州东区地方法院、德国杜塞尔多夫、慕尼黑以及曼海姆等地方法院。

Recently, NOKIA and apple to double Yi. NOKIA told Apple Corp in many countries and regions including the United States Court, district court, Texas, Dusseldorf, Munich and East Germany Mannheim local court.
起诉的原因是苹果产品侵犯诺基亚技术专利。
The reason for the prosecution is apple products infringe NOKIA technology patents.
诺基亚称,苹果在显示器、芯片组、软件以及其他方面侵犯了诺基亚32项专利权,并已在亚洲、欧洲和美国等11个国家发起了针对苹果的40桩专利诉讼。
NOKIA said Apple in the monitor, chipset, software and other aspects of the invasion of NOKIA 32 patents, and has launched in Asia, Europe and the United States and other 11 countries against Apple’s 40 patent litigation.
国内专战“烽烟四起”
客户对云的安全顾虑,代码的安全仅仅占一小部分,更多是关于数据中心和服务管理方面的安全问题。
The special warfare by four
我们将眼光从大洋彼岸转回国内,硝烟也一直未从褪去,这不是雾霾,的确是硝烟弥漫。
We will look back from the other side of the ocean, the smoke has not faded away, this is not the haze, it is smoke filled.
国内的厂商也在为专利战争忙的不可开交,华为、小米、oppo、vivo、HTC、一加等,纷纷应战。
Domestic manufacturers are busy busy for patent war, HUAWEI, millet, oppo, vivo, HTC, a plus, have to fight.
2014年12月5日,爱立信将小米告上法庭,称其在印度侵犯其ARM,EDGE,3G等8项技术专利,同时申请“临时禁令”禁止小米在印度销售侵权产品。
December 5, 2014, Ericsson will millet court, saying that in violation of its ARM, EDGE, 3G and other 8 patents in technology, while applying for a temporary injunction prohibiting the sale of infringing products in India millet in India.
小米则以“每台设备预缴100印度卢比(约0.05元人民币)于法院提存”的方式,临时销售使用高通芯片的手机。印度德里高等法院受理此案,但截至去年底,双方仍没有公告达成的协议。
Millet is to each device in advance 100 India rupees (about 0.05 yuan) to court escrow , temporary sales use Qualcomm mobile phone chip. India Delhi High Court accepted the case, but as of the end of last year, the two sides have not yet reached an agreement announcement.
小米之后,一加的印度之路显得也不是那么顺畅。2014年底,印度手机厂商Micromax起诉一加侵犯其独家专利。此案同样由印度德里高等法院受理,并禁止一加在印度销售,但随后德里高等法院收回了此“禁令”。
After millet, a plus India road is not so smooth. By the end of 2014, India mobile phone manufacturers Micromax sued an exclusive patent infringement. The case was also accepted by the Delhi high court in India and was banned from selling in India, but then the Delhi high court withdrew the ban.
当前,全球智能手机销量增长正在放缓。国产智能手机行业有不少技术和专利积累排名靠前企业正在加快海外市场布局。
Currently, the global smartphone sales growth is slowing. Domestic smart phone industry has a lot of technology and patent accumulation of top companies are accelerating the layout of overseas markets.
技术和专利是创新者的护城河,即便技术创新如华为这样的公司,每年需要缴纳的专利许可费用也高达3亿美元。因此在手机市场,加强专利储备仍是厂商们的必经之路。

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Technology and patents are innovators moat, even technological innovation such as HUAWEI company, need to pay an annual licensing fee is $300 million. Therefore, in the mobile phone market, the patent is still the only way to strengthen the patent.
从尊重专利出发,到逐步拥有自己的专利,这是任何一个行业、一家企业的长远发展之道,没有捷径可走。欠的作业,迟早是要补交回来的。
From the respect of the patent, to gradually have their own patents, which is the development of any industry, a long-term development of the road, there is no shortcut to go. Less homework, sooner or later to pay back.
各厂商“将军”该如何应战?
The manufacturer general how to fight?
专利是每家手机厂商的“城墙”,也是衡量每家手机厂商创新力的重要指标。尤其在产品迭代飞速的当下,专利或成为打击竞争对手,维护自身地位的“保护伞”。
Patent is the wall of each mobile phone manufacturers, but also an important measure of the innovative ability of each mobile phone manufacturers. Especially in the current rapid product iteration, the patent or to fight against competitors, to maintain their position of the umbrella.
对于专利战争,有行业专家指出,在国家发改委与高通结束专利诉讼案之后,新的游戏规则已经形成,这也基本上被认定为适应市场发展需求的裁决。
For patent war, industry experts pointed out that after the national development and Reform Commission and Qualcomm patent litigation ended, the new rules of the game has been formed, which is basically recognized as a market development needs to adapt to the ruling.
同时,也有业内人士表示,国内专利诉讼一直呈增长势态,通信领域之前并没有大规模爆发,或因为专利储备不够。

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At the same time, insiders also said that the domestic patent litigation has been a growth trend, the field of communication before and no large-scale outbreak, or because the patent reserve is not enough.
因此,“新常态”是手机产业当前及下一阶段发展的基本规律与趋势,只有正确研判,顺势而为,才能够做到稳健发展、游刃有余,这一点,华为、小米、OPPO都做到了。
Therefore, the new normal is the basic principle and trend of the current and the next stage of the development of mobile phone industry, only the correct analysis, flow, to be able to do the steady development, at this point, HUAWEI, millet and OPPO are done.
目前,对于国产手机行业而言,最重要的就是加强自有研发创新水平和速度,格力董事长董明珠曾多次提及,只有自己掌握核心技术才是可控的。因此,没有捷径可走。
Currently, the domestic mobile phone industry, the most important thing is to strengthen the level of their own research and development innovation and speed, GREE chairman Dong Mingzhu has repeatedly mentioned, only to grasp the core technology is controllable. Therefore, there is no shortcut to go.
这场没有硝烟的战争还将持续下去,作为手机厂商的“将军”们该如何应战呢?时间会给予我们答案。
The war will continue, as mobile phone manufacturers general are how to fight? Time will give us the answer.
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经媒体曝光的严重安全事件只是冰山之一角,企业需要教育员工相关的职业道德和业务操守,也需加强防泄密的安全保障,比如建立信息安全管理体系ISMS,使用数据防泄露DLP系统,和不断培训员工的信息安全意识。

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