Breaches Can Crater Companies’ Stock by 5%

用户网银账户失窃存款被盗不能期望从银行那儿获得赔偿,因为钱往往不是银行偷的,但是要报警也要报告银行,以免其他用户也碰到同样的遭遇。
Breaches Can Crater Companies’ Stock by 5%New Ponemon study shows how breaches can bring a company’s stock price down by an average of 5% on the day of the incident.Public companies that suffer a breach get hit with a double whammy of not only dealing with the attack but also face the prospect of their stock price falling an average of 5% on the day of the breach, according to a survey by the Ponemon Institute and commissioned by Centrify.
The study looked at a survey of 1,331 security and IT employees, senior level marketers and corporate communications professionals and consumers. Some 31% of customers affected by a publlic firm’s breach dropped their relationship with the company post-breach, resulting in a 7% customer churn rate.
Meanwhile, companies with an inadequate security posture encountered as much as a 7% stock drop on the day of the breach, and 120 days after the attack the stock did not regain its previous level before the breach.

Companies with a high security posture only encountered up to a 3% stock drop and were able to regain and move to higher levels 120 days after the attack.
公司与员工之间的新纽带——在线培训沟通平台
Only 20% of CMOs and 5% of IT professionals indicate they would be concerned about the impact of a breach on the company’s stock price.
Read more about the survey here.
密码仍然是安全工作中的弱项,应对字典攻击和常用密码猜测,各类公司应该加强密码策略如复杂度,密码安全保护技巧比如防偷看等的沟通,并且勇于采用多重的身份验证机制,比如使用双因子动态口令。

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